Background image man in a kayak paddling in the sea

AF LIVING:
Thoughts & Reflections

This is where I like to think out loud about alcohol, the habits it builds, the stories we tell ourselves about it and what life looks like when it stops being the main event.

Most of what's here started as a question I was sitting with myself, something a client said that stayed with me, or something I noticed that nobody in this space seemed to be saying out loud. Some of it is practical, some of it is uncomfortable and none of it is preachy.

If you're a man over 40 quietly wondering whether alcohol is still working for you, you'll find something here worth reading. No pressure to do anything with it. Sometimes thinking is enough.

Image of men at a bar enjoying each others company laughing and joking.

The F*ck It Switch

There's a recurrent theme I come back to in my coaching work. It describes something so precisely that most men stop for a moment and will recognise it instantly. Not because it's confronting but because it's accurate. You might know it too. The f*ck it switch. Most men I work with know this moment intimately. They may or may not have had the same name for it. In that tiny gap between logic and impulse, they blinked at the drink they weren't supposed to have and just shrugged

Coach Tony

6 days ago4 min read

man looking out to see contemplating his future with or without alcohol

There's no typical client, but there is a typical moment.

Men come to this work from very different places. Different ages, different amounts, different circumstances. Some are drinking daily, some are bingeing on weekends, some are barely over the guidelines but something still feels off. Some have tried to stop before. Some are considering it for the first time. From the outside they look nothing alike. But in my experience there is always a moment. It doesn't announce itself. It's rarely dramatic. It's just the point where the co

Coach Tony

Apr 135 min read

2 3 4 5

AF LIVING: Thoughts & Reflections

The F*ck It Switch

There's no typical client, but there is a typical moment.

AF LIVING:
Thoughts & Reflections