This Naked Mind Coach For Men
When what you know and what you feel No longer agree
A work function is coming up, a weekend with the boys or the end of a long work day that deserved a quick stop at the pub.
The thought arrives before you’ve decided anything and it usually comes as a rapid fire questions.
How am I going to handle this without a drink in my hand?
What will people think?
How are they going to react?
Will the mates I’ve had for twenty years still want me around?
Most men I work with know a fair bit about alcohol by the time they get to me. Some have read This Naked Mind, some have tried a course and some have simply avoided asking themselves questions about their drinking for a long time. They can usually explain what alcohol does and why they drink at a surface level. Those explanations hold up fine in daylight.
The trouble shows up at the moment of the invitation, when the part of you that understands goes offline and a different part does the answering.
That moment, when what you know and what you feel stop agreeing with each other, is where I spend most of my time with men. It fills the head with noise, the negotiating, the promising. The deal you strike with yourself on Monday morning that’s gone by Thursday evening. It’s also where I’d start with you, wherever you are in all of this.
Why a coach and why a male one?
I know This Naked Mind works. The methodology is sound and the results are real. For many though, they come away feeling they are not quite there yet. This is completely normal because we are complex human beings. We don't fit into neat partitions or pigeon holes.
A book, a webinar, a podcast, even a great one, can only take you so far into your own particular version of this. Your core beliefs about your identity, your family, your environment, your friends, how you cope and what drinking means in the specific context of your life, those are all yours.
Working through them takes conversation, not just reading and thinking.
There’s currently one active male This Naked Mind certified coach in Australia, myself, in a space that skews heavily toward women coaching women. (Fun fact: Female TNM coaches outnumber male coaches by 4 to 1).
A man who wants to work with someone who has been where he is now, will find that here. I understand the particular shape of drinking in Australian male culture, the work functions, the sport, the mateship and how not drinking can really feel like opting out of life rather than just alcohol.
Finding the right person to work with matters as much as finding the right methodology.
How I Got Here
I didn't find This Naked Mind first, it wasn't even a thing in 2007. I found willpower.
For eight years I used it to stay sober, and for eight years it worked, until it didn't. The relapse didn't happen because I was weak. It happened because willpower is an exhausting way to hold something at bay indefinitely and eventually all the effort is like the proverbial straw on the camel's back.
It only takes an event or situation where you don't have the coping tools to keep willpower in check to tip you over and seek relief in drinking. I know what that feels like from lived experience.
What This Naked Mind gave me wasn't more willpower. It gave me a different relationship with alcohol entirely. My desire for alcohol changed because my understanding changed, not because I gritted my teeth harder. That shift, from managing alcohol to simply not wanting it the way I once did, is what I work toward with every man I coach. From that position a man can make a free and informed choice about where alcohol sits in his life.
I've been a certified This Naked Mind coach since 2022. Before that, twenty-one years in the Royal Australian Air Force, followed by a career in IT training and consulting.
I'm not a therapist, counsellor or a clinician.
I'm an Alcohol Freedom Coach who has done this himself, understands the methodology deeply and works specifically with men.
What the work actually looks like
We start with understanding. Exploring your drinking history not as a confession but purely as information. We are seeking to understand the core beliefs underneath the drinking behaviour. What does alcohol actually represent in your life, the relief, the reward, the social passport? When you know what you're actually working with, choices and action become possible in a way they weren't before.
If something doesn't go to plan, we treat it as data. What happened, what was underneath it, what does it tell us about what still needs to shift. There's no shame and blame in the process and no judgment about the pace. Men who've spent years in the willpower cycle often expect to be evaluated against some standard of how quickly they should be getting this.
That's not how this works.
The goal isn't white-knuckled sobriety. It isn't a label, a meeting or a commitment made under pressure. It's a point where alcohol simply no longer makes sense for you, where the conversation in your head fades away because there's nothing left to negotiate, only choices and action.
Getting Started
The truth is, whether you've done the TNM programs, podcast, book reading or not, don't worry!
If you feel ready to work through your own version of this with someone who gets it, a Free Strategy Call below is the place to start. It's a proper conversation, not a sales pitch.
We'll talk about where you are, what's still catching you out and what working together could look like.
A conversation about where you are now and where you’d like to be, with someone who’s been there.
45 min
Not ready for a Strategy Call, but tired of the same Drink → Regret → Resolve → Repeat?
Start with understanding. Get the [Free Guide PDF Download] or explore the [Free 7 Day Alcohol Clarity Reset].